Hi, I’m Joan, and I’m here to guide you on an exciting journey to discover your YOUnique brand. Together, we’ll uncover your strengths, craft your authentic identity, and equip you with the confidence to lead and make an unforgettable impact.
My journey spans over a decade of managing businesses and global brands across 28 countries. From partnering with multinational corporations to supporting women-led rural businesses in Kenya, I’ve dedicated my career to fostering sustainable growth and empowering others. But behind the professional accolades, I often struggled with my identity. The pressure of wearing so many hats left me questioning who I truly was. Through intentional reflection and leaning into my core values, I discovered that authenticity is my superpower. Now, I help women like you navigate similar challenges—so you can embrace your unique identity and lead impactful, fulfilling lives.
My mission is simple yet profound:
To empower women to build personal brands that are profitable, impactful, and true to who they are. Whether you’re navigating a career transition, stepping into leadership, or seeking clarity in your identity, I’m here to guide you every step of the way. Together, we’ll create a personal brand that amplifies your voice and transforms your life.
When I’m not coaching or training, you’ll likely find me:
These moments keep me grounded and remind me of the joy of living authentically.
Are you ready to take your personal brand to the next level? Let’s work together to create a brand that reflects your true self and drives success in every area of your life.
Joan is a skilled branding expert with global experience, empathy, and a collaborative approach, driving market growth and inspiring teams while prioritizing consumer needs and personal brand development.
Joan Kinuthia is a passionate, transformative leader, combining intellect, dedication, and infectious energy to inspire self-development and continuous improvement in those she works with.
Joan’s passion, attention to detail, and strong leadership define her professionalism. She is dependable, strategic, honest, and a team player with exceptional communication and critical thinking skills.
We empower individuals and organizations to unlock their potential through personal and corporate branding. Learn more about our story.